Led business development efforts in Southern Europe and the Baltic States, positioning the company as one of the leading Investment-as-a-Service (IaaS) providers with Robo Advisor technology. Actively prospected and generated demand for IaaS opportunities across challenger banks, fintechs, and other relevant players in each market. Managed complex, high-value deals exceeding one million euros, involving multiple stakeholders and long sales cycles. Drove customers through the sales funnel by effectively addressing key decision-makers and navigating organizational complexities. Led cross-functional teams to support strategic complex sales from initial contact to close, ensuring alignment with business goals and client expectations.

In this pivotal role, I lead the charge in developing and expanding our brand's presence across Latin America and Spain. My responsibilities encompass a diverse range of crucial functions: • Formulating and executing comprehensive commercial strategies. • Orchestrating impactful marketing initiatives. • Skillfully managing budgets to optimize resource allocation. • Pioneering the establishment of new B2B and B2C business channels. • Strategizing and executing customer acquisition approaches. • Taking charge of the creation and training of our adept sales force. In addition, I serve as the authoritative spokesperson on matters pertaining to economic issues, further solidifying our brand's reputation. My proficiency as a market analyst contributes valuable insights that enhance decision-making processes. This multifaceted role reflects my dedication to propelling our brand towards unrivaled growth, while my dynamic leadership and expertise ensure the attainment of ambitious objectives. Achievements: I successfully pioneered the entry into a new market, specifically Brazil, within the Latin American region. This strategic move yielded an impressive trading volume of $1 billion for the company. Moreover, I assumed the role of Project Manager for the seamless integration of the PAMM/MAM modules into our system. This undertaking enhanced the efficiency and functionality of our operations. Key Performance Indicators (KPIs) were notably achieved: • Conversion Rate from Lead to First-Time Deposit (FTD): 7% • Conversion Rate from Verified to FTD: 75% These accomplishments underscore my commitment to driving growth and optimizing performance within the organization.

As the Head of the Commercial Division and Business Development for the Latin American region, my role centers on spearheading strategic growth through the establishment of new alliances. My responsibilities encompass a comprehensive array of functions: • Overseeing the training and development of the sales team. • Crafting and executing impactful marketing campaigns. • Devising ingenious sales strategies to drive expansion. • Meticulously managing the budget of our branch, amounting to 1,700,000 euros. My leadership is instrumental in driving transformative growth in the region, while my capacity to cultivate fruitful partnerships underscores our commitment to excellence. Achievements: Exceeding the Headquarters-imposed target by an impressive 120%, I orchestrated the achievement of a net profit surpassing US $2,000,000 within the year. Simultaneously, I drove substantial business expansion across LATAM, forging strategic alliances with associates and substantially enhancing the company's client portfolio.

Duties: As the Head of Sales and a dedicated trainer, I wore multiple hats during my tenure. My versatility extended to being a market analyst and a featured speaker with prominent financial media outlets in Chile. My role encompassed various key responsibilities, including: • Pioneering client prospecting initiatives to expand our clientele. • Nurturing relationships within the retention and engagement departments to ensure customer satisfaction. • Commanding a team of 20 skilled employees, leading by example and fostering their professional growth. Additionally, my expertise was sought after as I assumed the role of a market analyst and shared insights as a speaker across major financial media platforms in Chile. My multifaceted role allowed me to excel in driving growth, nurturing relationships, and empowering both team members and clients. Achievements: By spearheading the creation of customer retention campaigns, I achieved a significant reduction in expenses—an accomplishment that marked a first for the company. This strategic move propelled us to conclude 2016 with remarkable results: an impressive surge in the average funds per deposit per account, soaring from US $2,000 to US $3,500. This, in turn, led to an 18% augmentation in our critical mass. Moreover, my innovative thinking led to the establishment of a direct communication channel with clients—an achievement that was later officially recognized as a sanctioned method for text-based interaction via a mobile application. This breakthrough idea was born out of the realization that conventional avenues like email were yielding minimal responses. My capacity for inventive solutions ultimately transformed our operational approach and yielded tangible, positive outcomes.

Key Responsibilities: Lead the firm’s strategic direction and oversee all client engagements across Europe and LATAM. Design and implement growth frameworks (BDaaS, Sales Acceleration, Market Expansion). Develop commercial partnerships and go-to-market strategies for fintech, SaaS, and agritech ventures. Manage high-impact consulting projects, coordinating multidisciplinary teams across marketing, finance, and operations. Advise founders and C-level executives on revenue growth, client acquisition, and market positioning. Selected Achievements: Supported multiple fintech and SaaS startups in achieving double-digit growth through strategic expansion plans. Built long-term partnerships with financial institutions, tech accelerators, and innovation hubs.

I spearhead global business development, positioning us as a leading IaaS provider with Robo-Advisory technology. I actively generate leads and demand for Investment-as-a-Service (IaaS) solutions, targeting challenger banks, fintechs, and key players across markets. My expertise lies in navigating complex sales cycles, securing buy-in from key stakeholders, and driving deals to closure. I lead cross-functional teams to ensure seamless execution throughout the sales funnel. Additionally, I proactively refine the go-to-market strategy, processes, and culture to optimize our commercial organization's effectiveness.

MiFID II Certified Financial Advisor, January 2023

MiFID II Certificate, January 2023

Meta Certified Digital Marketing Associate, October 2023

Meta Social Media Marketing Professional Certificate, October 2023

Financial Regulation Framework, AML, Financial Promotion, Marketing and Sales for CIFs, European Institute of Management and Finance