Hello, I'm Craig E.

I'm a product and design executive with a 22-year career dedicated to building brands and delivering impactful digital experiences. My journey from design and branding to product leadership gives me a unique perspective​,​ allowing me to see every product as a complete brand and user experience. I specialize in leading product organizations by balancing strategic vision with a hands-on approach. I excel at translating business goals into user-centered solutions and navigating constraints to deliver elegant​,​ valuable products. My extensive experience across diverse industries—from startups to billion-dollar global manufacturers—has prepared me to guide any product to market success. I am passionate about mentoring teams​,​ building agile processes​,​ and establishing a collaborative culture where we can all grow. My unique blend of product​,​ design​,​ and branding expertise makes me a well-rounded leader ready to drive measurable business impact from day one.